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Altera - Matrixify-Compatible Import & Export Tool for Shopify
  1. Altera Changelog/

HTML to JSON conversion for rich text metafields

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Import and export Shopify data with ease. Matrixify-compatible.

Available on Shopify App Store

When importing products with rich text metafields (rich_text_field), you can now use HTML content and it will automatically convert to Shopify’s required JSON format.

🔧 Improvements
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  • Rich text metafields – HTML values are now automatically converted to Shopify’s JSON format during product imports.
  • Import reliability – eliminates format errors when importing rich text content from external systems.